Keith A. Grossman is President of Enterprise at MoonPay.

Keith is a global leader in the rapidly evolving world of Web3. Prior to joining MoonPay, where he leads the mass adoption of these new technologies, he was the President of TIME, where he led the company and its Web3 endeavors since 2019.

TIME’s Web3 strategy modernized the brand, producing eight figures in profit as it expanded from community building to B2B partnerships. It also enabled several NFT creators to develop their unique IP into animated television series through TIME Studios.

Prior to TIME, Keith served as the Global Chief Revenue Officer for Bloomberg Media, where he was responsible for the growth of its various media platforms. He was also part of the core team to launch QuickTake by Bloomberg, a 24/7 social, mobile news platform. Prior to Bloomberg, Keith was the Associate Publisher of WIRED as well as Ars Technica, where he won two Project Isaac Awards for Best Digital Inventions for his work on the WIRED Tablet Edition and Ars Accelerator.