Building a Brand on Blockchain Without Talking About Blockchain

ACC: Gen C Stage

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From gamification to restaurant loyalty to toys, the most successful brands hide the technology under the proverbial hood. When building a true Web3 mass brand, should we stop talking about wallets and chains?

Speakers

Ben Leventhal Founder and CEO Blackbird Labs

Luca Netz CEO Pudgy Penguins

Sam Ewen SVP CoinDesk Moderator

Web3 Blockchain Brand